Which AI platforms do the tools actually cover?

“Which AI platforms does it track?” is usually the first question people ask about an AI visibility tool, and the answer is usually a row of logos. The row hides two important details: how many of those platforms your plan includes, and how each one is measured.

We counted the platforms each of the 34 tools in the directory names in its published coverage.

The directory, counted

ChatGPT is listed by 33 of 34 tools: effectively everyone. Gemini, Perplexity, Claude and Google’s two AI features (AI Overviews and AI Mode) are each listed by most tools. Microsoft Copilot drops to roughly half. Beyond that, Grok and DeepSeek appear on fewer than half of the lists, and Meta AI and Mistral on fewer still.

Two cautions before reading too much into the chart. First, it counts what tools list, which can include platforms only available on higher plans. Second, platforms appear and disappear; providers add new assistants regularly and sometimes drop one when collection stops working.

Listed is not the same as included

Many plans limit how many platforms you can track at once. The limit is often the real constraint, not the list.

Neither approach is better in general. A fixed set is simple. A chosen set lets you focus on where your customers ask. But compare like with like: “all major AI platforms” on one plan and “three models” on another are very different workloads, and very different prices.

Google is a special case

Google’s AI Overviews and AI Mode are part of Google Search. Google says there are “no additional requirements to appear in AI Overviews or AI Mode” beyond normal search eligibility, and that their traffic is counted inside Search Console’s normal web search totals, not shown separately. So if Google is your main concern, you already have some data. A visibility tool adds the answer text, the competitor comparison and the cited pages, which Search Console does not show.

Also note the difference between the two: AI Overviews appear on a normal results page; AI Mode is a separate conversational view. Tools increasingly list them separately, and our chart counts them separately too.

Choosing your platforms

1. Start with your customersAsk sales or support which assistants buyers mention.
2. Pick two or threeCoverage you will actually read beats coverage you won’t.
3. Check the plan, not the listConfirm those platforms are included at your price.
4. Review twice a yearAssistants rise and fall quickly; adjust the set.

Our platform coverage guide has more on choosing. In the calculator, “More settings” lets you require a number of platforms or name specific ones. It only shows platform choices that at least one tool can still meet, and anything a plan doesn’t confirm stays in the “needs confirmation” group rather than being counted as included.